Smart business owners who take advantage of Internet marketing realize there’s a fine line involving marketing and spam and orchestrate their marketing and advertising campaigns to gain the maximum amount of exposure without running the risk of becoming viewed as spam. The definition of spam is open to interpretation but most men and women agree around the fact that spam is equivalent to junk mail you receive at your residence. In general spam is unsolicited emails which are part of a marketing campaign. The term spam may also apply to information board postings that are posted solely for marketing purposes. Let us examine the differences concerning powerful Internet marketing and spam. Read the rest of this entry